stacey cooper
digital analytics freelancer and trainer
Specialising in GA4 implementation and Conversion Rate Optimisation
freelance analytics and CRO support for brands and agencies worldwide
Need help making sense of your data, improving your tracking or running CRO experiments that actually make a difference? I’m a freelance analytics consultant working with medium to enterprise brands and agencies, offering hands-on support with Google Analytics, Google Tag Manager, Conversion Rate Optimisation and more.
I cover the full journey from implementation to insight to optimisation so everything works together and nothing gets lost along the way. I also offer analytics training to help teams build confidence and create a culture of testing and learning.
analytics consultancy
I’m here to make GA4 work for you in the clearest and most effective way possible. I focus on what really matters - getting you the data you need to make informed decisions. This means working directly with your developers, setting up Google Tag Manager efficiently, and ensuring GA4 is tuned to give you insights that are actually useful.
I’m here to make your analytics straightforward and actionable. I bridge the gap between technical implementation and strategic insight, ensuring your analytics infrastructure is robust, scalable, and fully customised to your needs.
analytics training
Get straight to the point with GA4 training that's all about practical application. I bring my hands-on experience to each session, ensuring you learn what's necessary to use GA4 effectively in your role.
My training covers the essentials: how to set up GA4, understand its reports for insights on user acquisition and behaviour, and use explorations for deep-dive analysis.
brands that have trusted me…
about stacey cooper
I have experience across various industries both client and agency-side such as telecommunications, travel, cinema, beauty, insurance, tech and finance. I am multidisciplinary from analytics implementation, reporting & insights and experimentation but where I specialise is formulating all of this around a strategy to improve the users experience for both acquisition and retention.
Other than analytics I am passionate about travelling, I aspire to be a digital nomad! I also enjoy reading, personal development and spending time on long walks with my dog Pippa.
why work with me?
purposeful
I ensure your data is implemented accurately and effectively
clear
I bridge the gap between creative and tech teams using straightforward and simple communication
adaptable
I use ingenuity and experience to solve complex and unique measurement objectives